Australian Sailing

    Australian Sailing is the southern-hemispheres premier performance-sailing media brand, target at the dynamic social competitive sailor market.

    Produced by a staff of experienced and dedicated racers, and drawing on the contributions of a variety of writers from all aspects of the sport Australian Sailing is recognised as the most authoritative performance sailing publication in Australia – a position which it has held for many years.

    Australian Sailing extends across a variety of media assets, providing our audience with access to their fix of the latest competitive sailing news, results, tips, techniques and lifestyle content, whenever they want it.

    This portfolio also delivers you, the marketer and advertiser, a great array of marketing solutions to target our elusive audience in a context that compliments your message, at a time and place that suits them, enhancing the reception and traction of your message.

    Magazine

    Australian Sailing magazine covers the whole spectrum of sailing from dinghies to maxi yachts, for competitive racing or pleasure, with coverage of every major Australian yachting event plus overseas races. It aims to help readers become more proficient and to get more success and of out of their sailing.

    It is read by the most competitive sailors seeking the latest innovations in kit, boat design, technology and information in a sport where learning is a life-times occupation.

    The magazine’s regular contributors include America’s Cup, Olympic and World Championship winning sailors and coaches. Every issue is crammed with their expert advice on a variety of subjects.

    Website

    Market-leading website, Mysailing.com.au, provides additional information for those who need a sailing fix between print issues. The site is filled with industry news as it breaks, boat reviews, the latest gear and for sale items. On location, up-to-the-minute commentary on the industry’s biggest events, can also be found online.

    Digital Edition

    Australian Sailing is also available on Zinio. Designed to provide readers with immediate access to the print edition on publication day as well as exclusive bonus content, interactive features and extended photo galleries, Australian Sailing enables a truly interactive experience for readers.

    eNews

    Keep up to date with a free Australian Sailing eNewsletter delivered straight to your inbox bi-weekly!

    Fast facts

    Circulation:
    4,300

    Readership:
    29,000 (Publisher’s Statement)

    Core target:
    Serious and dedicated sailors

    Cover price:
    $7.95

    Frequency:
    6 issues per year

    Established:
    1976

    Contacts

    Publisher
    Mike Ford
    t 02 9213 8262
    e mikeford@yaffa.com.au

    Associate Publisher
    Roger McMillan
    e rogermcmillan@yaffa.com.au

    Editor
    Kimberley Wilmot
    t 02 9213 8207
    e kimberleywilmot@yaffa.com.au

    Sales Manager
    James Keogh
    t 02 9213 8291
    e jameskeogh@yaffa.com.au

    National Sales Manager (Queensland)
    Todd Anderson
    t 07 3245 5049
    e todd@motormedia.com.au

    Advertising Production
    Luke Buckley
    t 02 9213 8216
    lukebuckley@yaffa.com.au

    Digital Producer
    Eric Alvarez
    e ericalvarez@yaffa.com.au